Notice of Privacy Practices
Effective Date: September 21st, 2020

This Privacy Policy governs the way in which Dr. Gavin M. Davison, M.D., PLLC. (“Orchard Park Aesthetics”) collects and uses personal and non-personal information we learn about you from your visit to our website (the “Site”).


Non-Personal Information

Orchard Park Aesthetics may collect non-personal information about your activity at the Site. The Site may automatically recognize and store information about the type of browser you are using; your Internet Protocol (“IP”) address; the time, date, and length of your visit; and the referring site. This information, if collected, is collected via computer code sent to your computer (commonly referred to as “cookies”). The cookies will not expire, unless you manually delete them or set your browser to reject them. If you do not accept the cookies, however, you may have difficulty navigating the Site.

Personal Information

Orchard Park Aesthetics collects no personal information about you, typically defined as individually identifying information such as your name or email address, unless you voluntary submit it. It is possible that such a submission may occur by clicking on various links, such as “Contact Us,” or by contacting an individual Orchard Park Aesthetics associate via an email address provided in a hyperlink.


Our computer systems are currently based in the United States and the content of our Site is directed to U.S. residents. Your personal data will be processed by us in the United States, where data protection and privacy regulations may or may not be equal to the level of protection as in other parts of the world, such as in Canada and the European Union. BY VISITING THE SITE, YOU UNEQUIVOCALLY AND UNAMBIGUOUSLY CONSENT TO THE COLLECTION AND PROCESSING IN THE UNITED STATES OF ANY PERSONAL AND NON-PERSONAL INFORMATION COLLECTED OR OBTAINED BY Orchard Park Aesthetics THROUGH VOLUNTARY SUBMISSIONS, AND THAT UNITED STATES LAW GOVERNS ANY SUCH COLLECTION AND PROCESSING.


Orchard Park Aesthetics uses non-personal information to manage the Site. Orchard Park Aesthetics may analyze the data about visits to the Site to make it more accessible and interesting for visitors. Further, Orchard Park Aesthetics may share this data with third parties, usually to provide services for Orchard Park Aesthetics associated with the maintenance of the Site.

Orchard Park Aesthetics uses Facebook remarketing codes to log when users view specific pages or take specific actions on a website.  This allows us to provide targeting advertising in the future.  If you do not wish to receive this type of advertising from Orchard Park Aesthetics in the future, you can opt out using the Opt Out From Online Behavioral Advertising.

If you submit information to the Site, the information will be used for the purpose you requested. For example, if you submit a question, your information will be used to respond to you. That information may be stored and maintained. Orchard Park Aesthetics may also use that information to provide you with additional information in the future that it deems may be of interest to you. In addition, Orchard Park Aesthetics may share this information with third parties to fulfill your request or to provide other services that may be of interest to you. If you do not wish Orchard Park Aesthetics to use your information in accordance with this policy, please do not submit any personal information to Orchard Park Aesthetics through the Site.

Orchard Park Aesthetics may disclose any such information to the extent that it is required by law or to such an extent as it reasonably believes is necessary to protect its legal interests. The information collected from you may be transferred to a third party in the event of a sale, acquisition, merger or bankruptcy involving Orchard Park Aesthetics.

Update and Opt-Out

If you would like to update any information you have sent to Orchard Park Aesthetics, or if you do not want to receive information from Orchard Park Aesthetics, please contact us at info@opaesthetics.com.

Orchard Park Aesthetics will make reasonable efforts to honor any request you make to forgo contacts with you in the future or delete your information. Please note that if you make an opt-out request, Orchard Park Aesthetics will retain your contact information to make efforts to ensure that you are not contacted in the future.

To the extent required by the CAN-SPAM Act, or other similar domestic and international regulations, commercial email messages will also provide you with an opportunity to opt-out of receiving this information. Please note that changes to your preferences may not be effective immediately.

California Privacy Rights

Beginning on January 1, 2005, California Civil Code Section 1798.83, also known as S.B. 27, or the “Shine the Light” law, allows California residents to request certain information regarding our disclosures in the prior calendar year, if any, of their personally identifiable information to third parties for their own direct marketing purposes. To make such a request, please contact us at:  beskin@saratogaderm.com with “California Privacy Request” in the letter subject line. You must include sufficient detail for us to locate your file; at a minimum, your name, email and postal address.


We do not knowingly collect information from or market to children under the age of 13.

How We Protect Personal Data

Orchard Park Aesthetics implements commercially reasonable security measures to help protect against unauthorized access to or unauthorized alteration, disclosure, or destruction of data.  Unfortunately, no data transmission over the Internet or electronic storage is fully secure. Accordingly, and despite our reasonable efforts to protect your information from unauthorized access, use, or disclosure, Orchard Park Aesthetics cannot guarantee or warrant the security of the information you transmit to us, or to or from our Site.

Linking to Other Internet Sites

You should be aware that other internet sites that are linked from the Site or from a Orchard Park Aesthetics email message may contain privacy provisions that differ from the provisions of this Privacy Policy. To ensure your privacy is protected, we recommend that you review the privacy statements of these other linked Site, applications, or other digital platforms.

Revisions to the Privacy Policy

The Internet and the benefits it offers are evolving rapidly, as are the ways in which people use the Internet and the laws surrounding such use. Orchard Park Aesthetics therefore reserves the right to update and revise this Privacy Policy at any time. You can determine if this Privacy Policy has been revised since your last visit by referring to the “Effective Date” at the top of this page. Your use of our Site constitutes your acceptance of the terms of the Privacy Policy as amended or revised by us, and you should therefore review this Privacy Policy regularly to ensure that you are aware of its terms.


With respect to any dispute regarding the Site, all rights and obligations and all actions contemplated by these Terms and Conditions shall be governed by the laws of New York, as if the Terms and Conditions were a contract wholly entered into and wholly performed within New York. If there is any dispute relating to in any way to your visit to the Site shall be submitted to confidential arbitration in New York, except that, to the extent you have in any manner violated or threatened to violate our intellectual property rights or the intellectual property rights of our affiliates, partners or licensors. If this happens, we may seek injunctive or other appropriate relief in any court and you consent to exclusive jurisdiction and venue in any such court. Any arbitration under this agreement shall be conducted under the rules then prevailing of the American Arbitration Association. The arbitrator’s award shall be binding and may be entered as a judgment in any court of competent jurisdiction. To the fullest extent permitted by applicable law, no arbitration under this Agreement shall be joined to an arbitration involving any other party subject to this Agreement, whether through class arbitration proceedings or otherwise.

Contact Us

If you have any questions about this Privacy Policy, please contact us.


Click the "schedule an appointment" button or give us a call at 716-932-1313. We look forward to treating you.